What is Optima?

Optima Solution is the premiere HCP Database to specifically service the healthcare industry. Optima represents a integration of our HCP - Claims Data - Patient Solutions. Optima Solution is a global solution with a 90% coverage of the Physician Universe across all of the major regions and markets. The Strength of Optima Solution is in the ability of the Solution to be able to identify & map the individual motivational and response triggers down to the individual physician level that is driving Rx Script Writing & Brand adoption. The solution is fueled by our 2,000 Data Points (Demographic – Behavioral – Transactional – Psychographic) and powered by our AI in order to identify those Motivational & Response Triggers which allows brands to drive a more Customer Centric Paradigm.

Optima Solution provides brands with a complete 360 degree audience profile of the Physician & Patient communities by integrating Behavioral & Demographic & Psychographic attributes in order to provide a singular view. Optima Solution provides brands with both a Consumer as well as Professional view of the individual Physician. This means insights to both Consumer as well as Demographic attributes into 1 silo. 

Patient Link

This is a Horizontal & Vertical integration of our HCP Solution with our Patient Solution. Patient Link allows brands to be able to identify the individual Patient for each Physician.

Data Sources

Optima Solution Personal Identifiable Information (PII) for each individual Physician is sourced via our Online Surveys. The solution is based 100% on 1st Party Data on the part of the Individual Physician.

Block Chain Technology

Proxima Platform integrates the latest in Blockchain Technology in healthcare in order to be both Data Transparent & GDPR compliant

Data Metrics

Optima Solutions covers over 950,000+ unique physicians across all specialties in the United States associated with 1.9 Million emails. Optima is an organic solution that is updated on a real time basis daily.

Optima Solution has a complete coverage of the greater Healthcare Professional universe in the USA. This includes the following:

• MD/DO
• NP
• PA
• Pharmacist
• Psychologist
• Medical & Diagnostic Labs
• Nursing Homes
• Hospital
• Health & Wellness Centers
• Rehab Centres
• Medical Spas

Demographic Information

QM Ventures has over 100+ unique demographic attributes per each individual physician in order to be able to build a 360 degree physician profile. The attributes include but are not limited to:

• Unique ID
• Specialty
• Board Certification
• Sub Specialty
• Area of Interest/Focus
• Medical School
• Hospital Affiliation
• Practice Affiliation
• White Space Physician
• KOL
• Digital Influencer
• Early Adopter
• Tele Medicine
• Medical Conference
• Age
• Gender
• Language
• Claims Data

Channel Touch Points

QM Ventures has the following touch points available per each physician:

• Postal Address
• Telephone
• Email Address
• IP Address

Opt-In

QM Ventures has solicited and obtained the individual permission/consent from each HCP (Healthcare Professional) to use their PII 

(Personal Identifiable Permission). Each HCP has given their explicit permission/consent for QM Ventures to use the following:

• Email Address
• Telephone Number
• Fax Number
• IP Address
• Cookie
• Postal Address

Each HCP provides QM Ventures their consent by visiting our HCP Registration Portal on our website. It is during this time that we ask each HCP to indicate the vertical (Pharmaceutical/Health-Wellness/Insurance/CME/Publishing/Practice) that they would like to receive information and to indicate their preferred type of information that they would like to receive

QM Ventures has created the leading multi channel media solution to specifically service brands in the Premium - Luxury Consumer vertical

The solution is tracking and identifying Spending across 200+ luxury brands down to the individual consumer level

We are capturing the entire ecosystem for each brand including Online/Offline & DFS

Additionally, we have built out a 360 degree audience profile for the  consumer by integrating Behavioral attributes to our solution

The solution is multi channel and GDPR compliant

Our core competency is in helping Brands that are Consumer facing on the digital side by developing bespoke customer acquisition solutions which are fueled digitally and that can be cost-effectively scaled

The solution delivers Deeper Insights on a Brands current luxury consumers by appending both Behavioral & Demographic attributes

The solution allows for Brands to have a deeper understanding pf who are their customers in order to drive stronger engagements with the luxury consumer

Our Real Estate Solution is an integration of our Luxury Brand Solution and our Proxima Platform Solution

The solution represents the intersection of Data & Technology & AI for the Real Estate industry

The solution allows us to identify and capture the Search Terms that individuals are using across multiple Search Engine in a Real Time basis. Identify in Real Time who are the luxury consumers in play to either Buy or Sell a home

The solution is lined to our Global Luxury Brand Solution which allows us to filter the results by Income/Wealth/Age/GEO/Assets/Marital Status etc